Beyond the Sale

A New Era of Profit-Driven Performance Measurement

The Problem with Traditional Metrics

High sales numbers don't always mean high profit. Who is truly more valuable to the company?

Salesman A

Total Sales: $250,000

Net Profit: $23,500

Salesman B

Total Sales: $300,000

Net Profit: $1,000 ⚠️

Introducing the Solution:

Profit-Driven Scoring

A fair, transparent, and powerful system that measures what truly matters: profitability.

The Foundation: Break-Even Point

First, we understand the true cost of a salesperson and what they need to sell just to cover their own costs.

(Salary + Expenses) / Profit Margin = Break-Even Sales
Example: ($5,000 + $1,500) / 0.12 = **$54,167** in sales to break even.

Let me do some math magic... 🪄

Setting a Smarter Target

A healthy target is a multiple of the break-even point, ensuring high profitability is the goal.

Break-Even Sales * Target Multiplier = Monthly Target
Example: $54,167 * 3.5 = **$189,585** Monthly Target

...and voilà! I'll handle the heavy calculations, you get to use the final product like a charm.

The Core Logic: Neutral-Zero Scoring

A simple score that instantly shows profitability. 0 is neutral, positive is profit, negative is loss.

Score: -50
50% Loss
Score: 0
Break-Even
Score: +100
2x Profit
Score = ( (Profit / Cost) - 1 ) * 100

Why This System is a Game-Changer

⚖️

Fair & Transparent

Targets are based on individual costs, creating a level playing field for everyone.

🎯

Drives Profitable Sales

Focuses the team on high-margin deals, not just high-volume ones.

📊

Data-Driven Decisions

Provides clear, objective data to identify top performers and those needing support.

Empowering Our Team

By adopting this system, we equip our sales team with clear goals, reward true performance, and drive the entire company towards greater profitability.